Blogs

We live in a visual world, surrounded by creativity at every turn — whether we’re scrolling through Instagram and see an eye-catching post, notice a print ad because of its beautiful photography, or understand the results of a research study thanks to a clever infographic. We look at these attention-grabbing visuals that surround us, in awe of the talented designer behind them. But what if there wasn’t a professional designer behind them at all, and literally anyone could create those same impressive designs?

Today’s influencers span a broad spectrum of audiences, from travel influencers followed by thousands who aspire to explore the world, to fashionistas whose makeup skills and wardrobe are the envy of many. Influencers can be celebrities, athletes, musicians, industry experts, or bloggers — with even micro-influencers trending today.